Peanut Crackers (Masala)

Peanut crackers first became popular in the bustling bazaars of North India, where vendors would fry them fresh in huge kadhais and sell them by the handful in newspaper cones. Crisp, golden shells with a spicy coating wrapped around a crunchy peanut - they were the snack that combined two things India loves most: masala and moongfali.

From roadside stalls to family dabbas, they travelled everywhere. What made them so irresistible was the craft - each peanut coated in a spiced batter of besan and rice flour, fried in groundnut oil till it puffed and crisped perfectly. Every bite held a crunch followed by the nuttiness of peanut and the kick of masala.

At The 1970 Shop, we’ve kept that street-style flavour alive - no palm oil, no preservatives, no artificial colours. Just the same honest crunch, made cleaner for today.

Peanut Crackers aren’t just a snack - they’re the taste of bazaars, cinema intervals, and endless gossip sessions where one handful was never enough.

₹320 Sold out

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About the Brand

We only use ingredients from our mother's kitchens' to be able to get you the snacks & sweets that you thoroughly enjoy. We don't use any palm oil, no maida, no preservatives and make sure we instead use Groundnut Oil, Desi Ghee, 100% wholewheat, Jowar & Raagi millets. The same taste that you enjoyed back in the day without the ingredients that you never wanted.

Ingredients

Besan, Red Peanuts, Ground-nut Oil, Lemon Citric Acid, Heeng, Salt, Kashmiri Red Chilli Powder, Nausadar Masala, Amchur Powder, Chaat Masala, Black Pepper Powder, Haldi, Garam Masala, Red Chilli Powder, Black salt

Shelf life

5 months from the date of manufacture. Produced in fresh batches every week.